OuterJoin was founded in 2006 by a group of sales, marketing and technology visionaries who were all part of the Silicon Valley boom and bust for over a decade. Having lived thru the highs and lows of it all, we were searching for next big thing and were obviously looking for an opportunity in the online world.

With the emergence of interactive ecosystem and Web 2.0, we were keen to build an online marketing company, which could do a lot more for the clients, than the current crop of vendors and do it for less money. Our passion and research led us to conceptualize an Integrated Multichannel Online Marketing (IMOM) framework and thus OuterJoin was born.