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Competitor Analysis – How to do it?
Posted by Merlin Francis on May 3, 2010 in B2B PR & Marketing
In my last post I had discussed – why it helps to do an online competitor analysis of your competitors. In this post – I share with you some techniques you can use to get a competitor analysis done -
1. Competitor Website
Your competitor’s website is the best place to start your analysis, especially if you [...]
Learning from your competitor – your first step towards marketing success
Posted by Merlin Francis on Mar 27, 2010 in my findings
Getting a peek into your competitor’s online activities helps!
Marketing your business and its offerings to your target customers is critical to its success. Creating awareness about your business offerings is not an option but an absolute necessity for your survival as an entrepreneur.
You might already be aware of this truth, but where do you start? [...]
